As the Vice President of Sales for North America at SCHNEIDER Optical Machines, Kevin Cross plays a pivotal role in driving the company’s growth and innovation in the optical manufacturing sector. With a deep understanding of the industry, Kevin leverages his expertise in sales leadership,...
As the Vice President of Sales for North America at SCHNEIDER Optical Machines, Kevin Cross plays a pivotal role in driving the company’s growth and innovation in the optical manufacturing sector. With a deep understanding of the industry, Kevin leverages his expertise in sales leadership, revenue forecasting, and market planning to ensure that SCHNEIDER remains at the forefront of technological advancements. His strategic vision is complemented by a hands-on approach to direct sales and contract negotiation, enabling him to foster strong relationships with optical labs and industry partners.
Under Kevin's leadership, key projects have focused on the development and launch of cutting-edge manufacturing technologies that enhance lens production efficiency and quality. His commitment to customer-oriented innovations has led to the successful implementation of solutions that not only meet but exceed the evolving demands of the optical market. By aligning SCHNEIDER's product offerings with the specific needs of clients, Kevin has effectively positioned the company as a trusted partner in the optical lab community.
In addition to his sales acumen, Kevin's proficiency in operations management and P&L management ensures that SCHNEIDER's initiatives are both financially viable and strategically sound. His ability to forecast market trends and adapt to changing conditions has been instrumental in driving revenue growth and expanding the company’s market share. As a thought leader in the optical manufacturing industry, Kevin Cross continues to inspire innovation and excellence, helping optical labs produce the best lenses in the world.
