Lisa Zukus serves as the Creative Director at HDS Trading Corp, a leading houseware and home solutions company, where she leverages her extensive background in graphic design and marketing to drive innovative strategies within the ecommerce division. With a keen eye for aesthetics and a...
Lisa Zukus serves as the Creative Director at HDS Trading Corp, a leading houseware and home solutions company, where she leverages her extensive background in graphic design and marketing to drive innovative strategies within the ecommerce division. With a keen eye for aesthetics and a strategic mindset, Lisa has been instrumental in enhancing the brand's identity and visibility across multiple platforms. Her expertise encompasses a wide array of skills, including brand development, logo design, and interaction design, which she utilizes to create compelling visual narratives that resonate with target audiences.
At HDS Trading Corp, Lisa has spearheaded several key projects that have significantly elevated the company’s market presence. One notable initiative involved the redesign of the company’s website, where she implemented a user-friendly interface and optimized content management strategies to enhance the customer experience. Additionally, her leadership in developing engaging email marketing campaigns and promotional banners has resulted in increased customer engagement and sales conversions.
Lisa's proficiency in the Adobe Creative Suite—particularly InDesign, Photoshop, and Premiere—enables her to produce high-quality video content and striking visuals that capture the essence of the brand. Her experience in managing photo shoots and product photography ensures that every visual element aligns with the company's corporate identity, effectively communicating the brand's values and offerings. With a strong foundation in account management and event marketing, Lisa continues to drive the creative vision at HDS Trading Corp, positioning the company as a frontrunner in the competitive home solutions market.
