Yang Lu serves as the Senior Vice President of Global Commerce and Customer Engagement Solutions at Tapestry, where he plays a pivotal role in shaping the digital landscape for iconic brands such as Coach, Kate Spade, and Stuart Weitzman. With over 20 years of experience...
Yang Lu serves as the Senior Vice President of Global Commerce and Customer Engagement Solutions at Tapestry, where he plays a pivotal role in shaping the digital landscape for iconic brands such as Coach, Kate Spade, and Stuart Weitzman. With over 20 years of experience in the technology sector, Yang is at the forefront of eCommerce innovation, driving strategic initiatives that enhance customer engagement and streamline omnichannel experiences. His expertise in retail technology and enterprise application development enables him to implement robust solutions that not only meet the demands of today’s digital consumers but also anticipate future trends.
At Tapestry, Yang is responsible for overseeing the eCommerce and omnichannel technologies that integrate seamlessly across all brands. His leadership in agile project management and strategic partnerships has led to the successful execution of key projects that enhance customer relationship management (CRM) and optimize marketing efforts. By leveraging his skills in system consolidation and service-oriented architecture (SOA), Yang has been instrumental in creating a unified digital ecosystem that supports Tapestry’s growth objectives while maintaining a strong focus on execution excellence.
Passionate about building high-performing teams, Yang fosters a culture of collaboration and innovation, both onshore and offshore. His strategic vision and commitment to customer-centric solutions have positioned Tapestry as a leader in the competitive retail landscape, ensuring that the company not only meets but exceeds customer expectations in an ever-evolving marketplace. Through his leadership, Tapestry continues to redefine the intersection of technology and retail, setting new standards for customer engagement and commerce.
