Jennifer Westlund serves as the Director of Education for the International Eczema Council at the Association Management Center, where she leverages her extensive background in social work and program management to drive impactful educational initiatives. With over 20 years of experience in nonprofit and specialty...
Jennifer Westlund serves as the Director of Education for the International Eczema Council at the Association Management Center, where she leverages her extensive background in social work and program management to drive impactful educational initiatives. With over 20 years of experience in nonprofit and specialty healthcare associations, Jennifer has honed her ability to design and implement sustainable programs that meet the evolving needs of healthcare professionals and patients alike.
In her current role, Jennifer provides strategic direction for the organization’s educational programming, ensuring alignment with the CEO, Councilors, and subject matter experts (SMEs). She plays a pivotal role in developing comprehensive marketing plans and value propositions that enhance the visibility and effectiveness of educational offerings. Her expertise in community outreach and healthcare allows her to craft programs that resonate with diverse audiences, ultimately improving patient outcomes in eczema care.
Jennifer is adept at securing grants and managing budgets, skills that are essential for sustaining innovative educational projects. She continually assesses program effectiveness, utilizing research and feedback to refine and enhance the educational experience. By fostering collaboration among committee chairs and staff, she ensures that the educational strategies not only meet current demands but also anticipate future trends in the healthcare landscape. Through her leadership, the International Eczema Council is positioned to be a frontrunner in advancing knowledge and best practices in eczema management, ultimately benefiting both healthcare providers and patients.
