As the Marketing Manager at J.M. Thomas Forest Products, Amy Monson leverages her extensive 29 years of experience in the Wholesale Building Materials and Construction industry to drive innovative marketing strategies and foster strong relationships across multiple sectors. Her role encompasses overseeing marketing initiatives in...
As the Marketing Manager at J.M. Thomas Forest Products, Amy Monson leverages her extensive 29 years of experience in the Wholesale Building Materials and Construction industry to drive innovative marketing strategies and foster strong relationships across multiple sectors. Her role encompasses overseeing marketing initiatives in key states such as Utah, Idaho, and Colorado, where she collaborates closely with a diverse array of stakeholders, including consumers, installers, builders, architects, engineers, and retail lumber yards. This multifaceted approach not only enhances brand visibility but also cultivates market development opportunities that are crucial for business growth.
Amy's expertise in leadership and strategic planning is evident in her ability to navigate complex market dynamics and implement effective pricing strategies that resonate with both B2B and B2C audiences. She excels in project management, ensuring that key initiatives are executed seamlessly while maintaining a focus on product education and customer engagement. Her skills in negotiation and sales management have been instrumental in forging partnerships that enhance the company's competitive edge.
In addition to her marketing acumen, Amy is well-versed in inventory management and forecasting, allowing her to align marketing efforts with sales objectives effectively. Her commitment to team building and direct sales has fostered a collaborative environment that empowers her team to excel in event planning and advertising campaigns. With a keen eye for design and a passion for the construction industry, Amy Monson continues to be a driving force in elevating J.M. Thomas Forest Products' market presence and delivering exceptional value to clients and partners alike.
