Claudia Fern serves as the Senior Director at FORMEDICS, where she leverages her extensive background in strategic media sales to drive revenue growth and enhance brand visibility across multiple platforms, including digital, print, and television. With a proven track record in consultative selling, Claudia excels...
Claudia Fern serves as the Senior Director at FORMEDICS, where she leverages her extensive background in strategic media sales to drive revenue growth and enhance brand visibility across multiple platforms, including digital, print, and television. With a proven track record in consultative selling, Claudia excels in building and nurturing strong industry relationships that translate into successful advertising partnerships. Her expertise spans a diverse range of media formats, including Physician's Weekly, OncWeekly, and Figure1, where she has played a pivotal role in developing innovative advertising solutions tailored to meet the unique needs of healthcare professionals and organizations.
At FORMEDICS, Claudia is currently spearheading key projects that focus on integrating cutting-edge digital media strategies with traditional advertising methods. Her leadership in launching targeted campaigns has not only increased lead generation but has also significantly enhanced audience engagement across B2B and B2C channels. Claudia's proficiency in online advertising and social media marketing allows her to craft compelling narratives that resonate with diverse audiences, ensuring that clients achieve their marketing objectives effectively.
In addition to her sales acumen, Claudia is passionate about fostering a collaborative team environment, mentoring junior sales staff, and sharing her insights on industry trends. Her commitment to excellence and innovation positions her as a thought leader in the media sales landscape, making her an invaluable asset to FORMEDICS and its mission to connect healthcare professionals with vital information and resources.
