David Riether serves as the Vice President of Sales at MedEast Post-Op & Surgical, Inc., where he leverages over two decades of sales leadership experience to drive growth and innovation in the prosthetics and custom orthotics sector. His extensive background spans five Fortune 500 companies...
David Riether serves as the Vice President of Sales at MedEast Post-Op & Surgical, Inc., where he leverages over two decades of sales leadership experience to drive growth and innovation in the prosthetics and custom orthotics sector. His extensive background spans five Fortune 500 companies across diverse industries, including SaaS, retail (CPG), and healthcare, equipping him with a unique perspective on market dynamics and customer needs. At MedEast, David is instrumental in developing and executing strategic marketing campaigns that not only enhance brand visibility but also foster strong relationships with healthcare providers and patients alike.
Under David's leadership, MedEast has embarked on several key projects aimed at expanding its footprint in the tri-state area of New Jersey, Pennsylvania, and Delaware. His focus on key account management has led to the successful acquisition of major net new logos, significantly boosting the company’s revenue streams. David’s analytical skills and business strategy acumen enable him to identify emerging market trends and adapt the sales approach accordingly, ensuring that MedEast remains at the forefront of the industry.
Moreover, David is passionate about promoting preventative and rehabilitative solutions that cater to a diverse patient demographic, from infants to adults with orthopedic and prosthetic needs. His commitment to excellence is reflected in his ability to consistently exceed quotas, not just for himself but also for the teams he leads. By fostering a culture of collaboration and continuous improvement, David empowers his team to excel in direct sales and key account development, ultimately enhancing patient outcomes and solidifying MedEast's reputation as a premier provider in the healthcare landscape.