Samantha Autry serves as the Senior Manager and Raleigh Marketplace Lead at Ketchum, where she leverages her decade-long expertise in public relations, marketing, and journalism to drive impactful communications strategies. In her current role, Samantha is instrumental in business development for North America, focusing on...
Samantha Autry serves as the Senior Manager and Raleigh Marketplace Lead at Ketchum, where she leverages her decade-long expertise in public relations, marketing, and journalism to drive impactful communications strategies. In her current role, Samantha is instrumental in business development for North America, focusing on enhancing brand visibility and reputation management for a diverse portfolio of clients. Her proficiency in strategic communications allows her to craft compelling narratives that resonate with target audiences, utilizing her skills in storytelling and digital integration to maximize earned media opportunities.
Samantha has successfully led key projects that include high-profile product launches and thought leadership initiatives, ensuring that her clients not only capture attention but also foster lasting relationships with their stakeholders. Her adeptness in social media and content marketing enables her to create engaging campaigns that amplify brand messages across various platforms, while her background in broadcast journalism enriches her storytelling capabilities.
A passionate writer, Samantha excels at producing press releases and blog content that not only inform but also inspire action. Her commitment to executive visibility further enhances her clients' profiles, positioning them as industry leaders. With a keen eye for detail and a strategic mindset, Samantha Autry continues to push the boundaries of communications marketing, driving results that align with her clients' business objectives and contribute to their long-term success.
