As the Director of Sales for North America at Reeves International, Inc., Bonnie Rizick plays a pivotal role in driving the company’s growth and market presence across diverse specialty sales channels. With a focus on the US and Canadian markets, Bonnie expertly manages relationships with...
As the Director of Sales for North America at Reeves International, Inc., Bonnie Rizick plays a pivotal role in driving the company’s growth and market presence across diverse specialty sales channels. With a focus on the US and Canadian markets, Bonnie expertly manages relationships with retailers in toy stores, tack shops, farm and feed outlets, and western wear establishments, ensuring that the iconic Breyer Model Horses reach a wide audience. Known for their exquisite craftsmanship, each Breyer horse is hand-painted and designed with meticulous attention to detail, making them a cherished collectible for enthusiasts of all ages.
Bonnie’s strategic vision has led to significant achievements, including securing placements on high-profile platforms such as Good Morning America's Deals and Steals, which has amplified brand visibility and sales. Her expertise in competitive analysis and market trends allows her to identify emerging opportunities and adapt sales strategies accordingly. By leveraging her skills in business development and brand development, Bonnie has successfully expanded Reeves International’s footprint in the specialty retail sector.
In addition to her sales acumen, Bonnie is adept at inventory management and product management, ensuring that the supply chain aligns seamlessly with demand. Her proficiency in strategic planning and marketing further enhances her ability to drive revenue growth while maintaining the integrity of the Breyer brand. As a leader, Bonnie fosters collaboration among cross-functional teams, empowering them to innovate and deliver exceptional customer experiences. Her commitment to excellence and passion for the industry make her a key asset to Reeves International as it continues to thrive in the competitive landscape of collectible toys.
