As the Senior Director of Market Development at Optum, Laura Deming plays a pivotal role in shaping the future of healthcare innovation through her strategic vision and operational expertise. With a strong focus on identifying and developing new products that address critical unmet client needs,...
As the Senior Director of Market Development at Optum, Laura Deming plays a pivotal role in shaping the future of healthcare innovation through her strategic vision and operational expertise. With a strong focus on identifying and developing new products that address critical unmet client needs, Laura is at the forefront of advancing Optum's market position in the rapidly evolving healthcare landscape. Her leadership is characterized by a flexible approach that fosters collaboration across matrixed teams, ensuring that diverse perspectives are integrated into the product development process.
Laura's current key projects include the Comprehensive Risk and Quality offering, where she works closely with Optum leadership to create and execute strategies that enhance both client outcomes and operational efficiencies. Her extensive experience in healthcare, coupled with her skills in change management and business analysis, enables her to navigate complex regulatory environments, including HIPAA, Medicaid, and Medicare. This expertise is essential as she spearheads initiatives that not only comply with industry standards but also drive significant process improvements and operational transformations.
A dedicated continuous learner and strategic thinker, Laura excels in turning innovative ideas into actionable execution plans. Her excellent communication skills allow her to build and sustain effective relationships with stakeholders, ensuring alignment and buy-in for new product implementations. As a results-oriented executive, Laura is committed to leveraging her knowledge and skills to enhance managed care solutions, ultimately improving the quality of care delivered to patients and advancing the overall mission of Optum.