Jenna Lang Warford is a seasoned expert in the direct selling channel, leveraging over 15 years of experience to drive sales field development and training initiatives for a diverse range of clients, including Scout & Cellar, Bella Grace, Vivalize, and LuLaRoe. In her current role...
Jenna Lang Warford is a seasoned expert in the direct selling channel, leveraging over 15 years of experience to drive sales field development and training initiatives for a diverse range of clients, including Scout & Cellar, Bella Grace, Vivalize, and LuLaRoe. In her current role as a Sales & Field Development, Training & Content Strategist, Jenna excels at crafting tailored strategies that align with each company's unique culture while implementing industry best practices. Her deep understanding of the nuances of direct selling enables her to enhance recruiting, retention, and overall sales performance.
Throughout 2022-2023, Jenna has spearheaded key projects that focus on building robust training programs and developing engaging content that resonates with sales teams. Her work involves not only the creation of comprehensive training materials but also the facilitation of workshops and presentations that inspire and motivate field representatives. By integrating innovative marketing strategies and utilizing her creative writing skills, Jenna has successfully produced impactful publications and brochures that effectively communicate the value propositions of her clients.
As a ghostwriter for "Direct Selling for Dummies" (v1) and technical editor for the upcoming v2, Jenna's expertise is recognized and respected within the industry. Her ability to adapt complex concepts into accessible content has made her a sought-after resource for companies looking to strengthen their field development efforts. With a passion for fostering a positive company culture and a commitment to driving results, Jenna Lang Warford continues to be a pivotal force in the evolution of direct selling strategies.
