Marcella Rodrigues is a dynamic force in the realm of digital strategy and business consulting, currently serving as the Co-founder and Business Consulting Lead at Quatrodois. With a robust academic background, including a PhD in Sports Management from USP and a Master's in Communication from...
Marcella Rodrigues is a dynamic force in the realm of digital strategy and business consulting, currently serving as the Co-founder and Business Consulting Lead at Quatrodois. With a robust academic background, including a PhD in Sports Management from USP and a Master's in Communication from UFPE, Marcella combines her extensive knowledge with over a decade of hands-on experience in digital marketing. Her expertise spans various sectors, where she has successfully mentored organizations in cultivating a culture of innovation, whether through the development of new products or the enhancement of existing solutions.
At Quatrodois, Marcella is at the forefront of creating and implementing data-driven strategies that align consumer expectations with business objectives. Her role involves not only the strategic planning of marketing initiatives but also the meticulous execution of digital campaigns that leverage social media marketing, online advertising, and customer experience optimization. She is adept at utilizing business analytics to inform decision-making processes, ensuring that every project is grounded in measurable outcomes.
Key projects under her leadership have included the transformation of traditional marketing approaches into innovative digital strategies that resonate with target audiences. By fostering collaboration and encouraging creative thinking, Marcella has been instrumental in driving significant growth for her clients. Her commitment to excellence and her strategic mindset make her an invaluable asset in the ever-evolving landscape of digital marketing, where she continues to shape the future of business consulting.
