Cory McCabe serves as the Director of Operations at Behind The Film, where he leverages his extensive expertise in video marketing to drive impactful campaigns that resonate with audiences. With a strong focus on crafting engaging video ads, Cory has successfully transformed the way businesses...
Cory McCabe serves as the Director of Operations at Behind The Film, where he leverages his extensive expertise in video marketing to drive impactful campaigns that resonate with audiences. With a strong focus on crafting engaging video ads, Cory has successfully transformed the way businesses connect with their target markets, ensuring that their messaging is both authentic and compelling. His innovative approach to marketing has led to the development of creative and strategic campaigns that not only sell out theaters—such as a recent project that filled a 200-seat venue—but also propelled films to profitability.
Cory's keen understanding of market analysis and consumer insights has been instrumental in identifying gaps in the industry, allowing Behind The Film to expand its portfolio with new services and products tailored to meet evolving client needs. His ability to create organic marketing strategies has proven invaluable, as evidenced by the acquisition of the company’s first client through targeted outreach and effective storytelling.
In addition to his strategic prowess, Cory is adept in various technical skills, including online video production, copywriting, and online advertising, which he seamlessly integrates into his projects. His proficiency in team management and client communication ensures that every campaign is executed with precision and creativity. With a background in audio engineering and application development, Cory is not only a visionary leader but also a hands-on contributor who understands the intricacies of the production process. As he continues to push the boundaries of video marketing, Cory McCabe remains committed to helping businesses amplify their reach and achieve their marketing goals through innovative and engaging video content.
