As President of DPA Branding, Don Pelham leverages his extensive expertise in marketing strategy and creative direction to help automotive dealerships thrive in a competitive landscape. With a keen focus on enhancing customer engagement and driving service revenue, Don is dedicated to addressing the pressing...
As President of DPA Branding, Don Pelham leverages his extensive expertise in marketing strategy and creative direction to help automotive dealerships thrive in a competitive landscape. With a keen focus on enhancing customer engagement and driving service revenue, Don is dedicated to addressing the pressing challenges that many dealerships face today. Under his leadership, DPA Branding has launched key projects aimed at revitalizing service drives, increasing customer pay business, and transforming service departments into robust sales channels.
Don’s strategic approach combines innovative advertising techniques with data-driven insights, ensuring that every marketing dollar spent delivers measurable results. By optimizing dealership websites for conversion and implementing effective social media marketing campaigns, he empowers clients to attract and retain more service customers. His proficiency in search engine optimization (SEO) further enhances online visibility, making it easier for potential customers to discover the unique offerings of each dealership.
In addition to his hands-on experience in media planning and process consulting, Don is a natural leader who inspires his team to think creatively and strategically. His commitment to excellence in branding not only helps dealerships distinguish themselves in a crowded market but also fosters long-term relationships with their customers. With Don Pelham at the helm, DPA Branding is not just about making a memorable impression; it’s about delivering tangible results that drive growth and profitability for automotive dealerships.
