April Ravelli serves as the Director of Sales and Marketing at The Forest at Duke, where she leverages her extensive 20 years of experience in diverse sectors, including senior living, non-profits, and wholesale. In her current role, April is not only responsible for driving sales...
April Ravelli serves as the Director of Sales and Marketing at The Forest at Duke, where she leverages her extensive 20 years of experience in diverse sectors, including senior living, non-profits, and wholesale. In her current role, April is not only responsible for driving sales and marketing strategies for independent living but also plays a pivotal role in shaping the overall brand identity of The Forest. Her expertise in developing comprehensive branding packages ensures that the community’s messaging resonates with potential residents and their families, fostering a welcoming and engaging environment.
Under April's leadership, The Forest at Duke has embarked on several key projects aimed at enhancing resident engagement and community outreach. She has successfully implemented innovative digital marketing campaigns that utilize data-driven insights to target prospective residents effectively. By integrating sustainability practices into marketing strategies, April has positioned The Forest as a forward-thinking community that values environmental responsibility, appealing to a growing demographic of eco-conscious consumers.
April’s strengths lie in her ability to manage cross-functional teams and collaborate with various stakeholders, including volunteers and community partners. Her adeptness in marketing management and account management has led to the development of impactful advertising collateral that not only drives results but also strengthens the community's presence in the competitive senior living market. With a focus on product development and team leadership, April continues to inspire her team to achieve excellence, ensuring that The Forest at Duke remains a premier choice for independent living.