Cathy Cooke is a seasoned professional with over a decade of experience in the senior care industry, currently serving as the Director of Marketing and Communications at SarahCare Adult Day Health Services Corporate Headquarters. In this pivotal role, Cathy spearheads a variety of strategic initiatives...
Cathy Cooke is a seasoned professional with over a decade of experience in the senior care industry, currently serving as the Director of Marketing and Communications at SarahCare Adult Day Health Services Corporate Headquarters. In this pivotal role, Cathy spearheads a variety of strategic initiatives aimed at enhancing the visibility and outreach of SarahCare’s services across its national franchise system. Her expertise in marketing strategy and corporate communications allows her to effectively collaborate with program directors, franchise owners, and C-level executives to identify growth opportunities and tailor communication programs that resonate with targeted markets.
Cathy's leadership is instrumental in the development and management of comprehensive marketing materials, websites, and digital content that not only inform but also engage families seeking quality care for their loved ones. Her proficiency in web design and content writing ensures that SarahCare's online presence is both user-friendly and informative, facilitating a seamless experience for potential clients. Additionally, Cathy excels in social media marketing and event planning, organizing impactful marketing events that foster community engagement and raise awareness of the vital services offered by SarahCare.
Through her commitment to project management and marketing training, Cathy empowers her team to implement innovative strategies that drive brand loyalty and enhance customer satisfaction. Her passion for making a positive impact on the lives of older adults and their families is evident in every initiative she undertakes, positioning SarahCare as a trusted leader in adult day health services. As she continues to navigate the evolving landscape of senior care, Cathy remains dedicated to fostering meaningful connections and promoting the well-being of the aging population.
