Jennifer Gilder serves as the Communication Director at the Texas Department of State Health Services, where she leverages her extensive public health expertise to lead a dynamic team of communication professionals. Under her guidance, the department has successfully executed an award-winning COVID-19 communication response, showcasing...
Jennifer Gilder serves as the Communication Director at the Texas Department of State Health Services, where she leverages her extensive public health expertise to lead a dynamic team of communication professionals. Under her guidance, the department has successfully executed an award-winning COVID-19 communication response, showcasing her ability to navigate complex health crises with creativity and strategic insight. Jennifer's role involves not only overseeing the development of impactful health communication strategies but also fostering collaboration among content developers, marketers, and web experts to ensure that vital health information reaches diverse communities across Texas.
Her leadership style is rooted in a solution-driven approach, emphasizing the importance of clear, effective messaging in public health. Jennifer is particularly skilled in areas such as social media marketing, marketing communications, and production planning, which are crucial for engaging the public and disseminating timely health information. She actively participates as a panelist at the Health Communication Leadership Institute at the University of Texas, sharing best practices and insights that shape the future of health communication.
Jennifer's commitment to public health extends beyond her immediate role; she is dedicated to empowering her team to innovate and adapt in a rapidly changing environment. By focusing on client liaison and evaluative report writing, she ensures that the communication strategies are not only effective but also grounded in data-driven insights. Through her leadership, Jennifer Gilder continues to make a significant impact on the health and well-being of Texans, demonstrating the vital role of communication in public health initiatives.