David Zeitman is a dynamic Creative Director at pointZ, where he leverages his extensive expertise in crafting innovative 360° campaigns that resonate across both B2B and consumer landscapes. With a proven track record of developing high-performance marketing programs, David is adept at navigating the complexities...
David Zeitman is a dynamic Creative Director at pointZ, where he leverages his extensive expertise in crafting innovative 360° campaigns that resonate across both B2B and consumer landscapes. With a proven track record of developing high-performance marketing programs, David is adept at navigating the complexities of brand positioning and strategic communications. His current role sees him spearheading pivotal projects that drive lead generation and market engagement for a range of clients, particularly in the insurance sector through the JOYRIDE initiative. This project is focused on creating a robust go-to-market (GTM) strategy that enhances visibility and generates actionable leads for insurance companies and agencies.
In addition to JOYRIDE, David is instrumental in shaping the go-to-market strategies and messaging for two early-stage artificial intelligence startups, where his creativity and innovation shine in a rapidly evolving tech landscape. His work with INTEL involves launching content for the global AI Evangelists program, which aims to educate and engage stakeholders on the transformative potential of AI technologies. Furthermore, David has played a crucial role in articulating Nike's new global retail distribution strategy through compelling go-to-market communications, ensuring that the brand's message is both clear and impactful.
David's diverse skill set encompasses healthcare, financial services, online marketing, and content strategy, making him a versatile leader in marketing communications. His ability to blend creativity with strategic insight allows him to craft campaigns that not only capture attention but also drive measurable results. As he continues to push the boundaries of creative strategy at pointZ, David remains committed to delivering exceptional value to clients and fostering innovation in the marketing industry.