Li Xiang currently serves as the Vice President of Asia Expansion at Wanzl Group, where he leverages over 15 years of extensive experience in business development, sales, and marketing to drive growth across diverse markets. His role encompasses leading strategic initiatives in South East Asia,...
Li Xiang currently serves as the Vice President of Asia Expansion at Wanzl Group, where he leverages over 15 years of extensive experience in business development, sales, and marketing to drive growth across diverse markets. His role encompasses leading strategic initiatives in South East Asia, Australia, the Middle East, India, Korea, and South America, managing a substantial annual turnover of approximately 150 million RMB. Li's comprehensive expertise in key account management and his ability to cultivate robust sales channels have been instrumental in establishing Wanzl Group as a formidable player in the competitive landscape of the automotive and manufacturing sectors.
Under Li's leadership, Wanzl has embarked on several key projects aimed at enhancing market penetration and expanding product offerings tailored to regional demands. His strategic vision has led to the successful development of new business avenues, utilizing a combination of direct engagement and collaboration with local agents. This multifaceted approach not only strengthens Wanzl's market presence but also fosters sustainable relationships with clients and partners.
Li's proficiency in negotiation and strategic planning, coupled with his strong leadership skills, enables him to navigate complex market dynamics effectively. His commitment to innovation and excellence is evident in his proactive approach to identifying emerging trends and opportunities within the industry. As Wanzl Group continues to expand its footprint in Asia and beyond, Li Xiang remains a pivotal figure in driving the company's ambitious growth agenda, ensuring that it remains at the forefront of the global market.