Monique Ford-Williams is a dynamic leader in the marketing and product development space, currently serving as the Director of Marketing at GlitterTees since 2007. With a robust background in graphic design and media consulting, she has effectively transitioned from a creative role to an executive...
Monique Ford-Williams is a dynamic leader in the marketing and product development space, currently serving as the Director of Marketing at GlitterTees since 2007. With a robust background in graphic design and media consulting, she has effectively transitioned from a creative role to an executive position, showcasing her versatility and deep understanding of the apparel industry. Monique’s passion for business growth is evident in her innovative approach to marketing strategies that not only enhance brand visibility but also drive customer engagement.
Under her leadership, GlitterTees has flourished from a startup to a thriving enterprise, boasting a customer base of over 6,000 individual retail consumers, commercial businesses, and non-profit organizations. Monique has spearheaded key projects that emphasize specialty finish apparel printing, positioning GlitterTees as a leader in custom apparel solutions. Her expertise in negotiating merchandising contracts with more than 20 major retailers has significantly expanded the company’s reach and market presence.
Monique’s creative marketing initiatives are complemented by her strong skills in social media, promotions, and event planning, allowing her to craft compelling narratives that resonate with diverse audiences. Her entrepreneurial spirit drives her to explore new avenues for customer acquisition and retention, ensuring that GlitterTees remains at the forefront of industry trends. As a public speaker and thought leader, Monique is dedicated to sharing her insights on marketing management and creative direction, inspiring others in the small business community to innovate and thrive.
