Barbara Shealy is a seasoned professional in the realm of children's book marketing and publicity, currently serving as Co-founder of Blue Slip Media, a premier full-service agency dedicated to promoting both established and debut authors in the children's literature sector. With over twenty years of...
Barbara Shealy is a seasoned professional in the realm of children's book marketing and publicity, currently serving as Co-founder of Blue Slip Media, a premier full-service agency dedicated to promoting both established and debut authors in the children's literature sector. With over twenty years of experience, Barbara has honed her expertise in crafting compelling press releases and executing targeted media campaigns that resonate with audiences across various platforms. Her deep understanding of the publishing landscape allows her to effectively navigate the complexities of marketing children's books, ensuring that each project garners the attention it deserves.
At Blue Slip Media, Barbara leads key projects that encompass all aspects of publicity campaigns, from initial strategy development to execution and follow-up. She has successfully built and maintained robust relationships with national and regional media outlets, leveraging these connections to secure valuable coverage for her clients. Her outstanding oral and written communication skills enable her to articulate the unique narratives of children's books, making them appealing to both media professionals and readers alike.
Barbara's expertise extends beyond traditional publicity; she is adept at utilizing social media marketing and public relations strategies to enhance visibility and engagement for her clients. Her commitment to fostering a collaborative environment at Blue Slip Media ensures that each author receives personalized attention and tailored marketing solutions. With a passion for storytelling and a keen eye for market trends, Barbara Shealy continues to be a driving force in the children's book industry, helping authors and publishers alike to navigate the ever-evolving landscape of book promotion.