Ben Rubin, as Co-Founder and CEO of Ten Percent Happier, is at the forefront of transforming how individuals approach meditation and mindfulness in a modern, relatable context. With a rich background in technology and human behavior change, Ben leverages his expertise to create accessible solutions...
Ben Rubin, as Co-Founder and CEO of Ten Percent Happier, is at the forefront of transforming how individuals approach meditation and mindfulness in a modern, relatable context. With a rich background in technology and human behavior change, Ben leverages his expertise to create accessible solutions for those who may feel intimidated by traditional meditation practices. His previous venture, Zeo, was a groundbreaking initiative in the quantified self movement, focusing on sleep improvement through technology. This experience laid the groundwork for his current mission at Ten Percent Happier, where he aims to demystify meditation for the "fidgety skeptics"—those who are interested in mindfulness but wary of its often esoteric connotations.
At Ten Percent Happier, Ben is spearheading innovative projects that blend user-friendly technology with scientifically validated mindfulness practices. The app serves as a comprehensive guide, offering step-by-step instructions that make meditation approachable for beginners and skeptics alike. By focusing on practical techniques rather than abstract concepts, Ben is helping users integrate meditation into their daily lives, promoting mental well-being and resilience. His commitment to entrepreneurship and product development shines through in the app's design, which prioritizes user experience and engagement. Through his leadership, Ten Percent Happier is not just a meditation app; it’s a movement aimed at enhancing mental clarity and emotional health, making the benefits of mindfulness accessible to a broader audience. Ben's vision is clear: to empower individuals to find their own path to becoming 10% happier, one mindful moment at a time.
