Carolina Rodas, as the Founder and Purpose Geek at The Purpose Circle, is at the forefront of a transformative movement that empowers leaders to align their business strategies with their core purpose. With over a decade of experience collaborating with global brands, Carolina has witnessed...
Carolina Rodas, as the Founder and Purpose Geek at The Purpose Circle, is at the forefront of a transformative movement that empowers leaders to align their business strategies with their core purpose. With over a decade of experience collaborating with global brands, Carolina has witnessed firsthand the profound impact that a clear sense of purpose can have on organizational success and profitability. Her expertise lies in guiding change agents—those individuals and organizations poised to make a significant difference in their industries—by helping them articulate and implement their visions in a way that resonates deeply with their teams and stakeholders.
At The Purpose Circle, Carolina has spearheaded numerous key projects that focus on culture assessment and well-being evaluation, ensuring that businesses not only thrive financially but also foster an environment of growth and fulfillment. Her unique approach combines integrated marketing strategies with a deep understanding of brand architecture, allowing her clients to craft compelling narratives that reflect their mission and values. By leveraging her skills in strategic planning and project management, Carolina has developed frameworks that enable leaders to navigate the complexities of modern business while staying true to their purpose.
Carolina's journey is fueled by a relentless pursuit of understanding her own purpose, which she translates into actionable insights for others. Her certification as a True Purpose® Coach equips her with the tools to facilitate meaningful conversations around purpose-driven leadership. Through The Purpose Circle, she continues to inspire and mentor leaders, fostering a community of purpose-driven individuals who are committed to creating a new world where business and purpose coexist harmoniously.