Pamela McNeely, as the Founding Partner of Tantara Media Partners, brings over three decades of extensive experience in media planning and buying to the forefront of the consultancy landscape. Since establishing Tantara, Pam has been instrumental in crafting comprehensive media strategies that not only enhance...
Pamela McNeely, as the Founding Partner of Tantara Media Partners, brings over three decades of extensive experience in media planning and buying to the forefront of the consultancy landscape. Since establishing Tantara, Pam has been instrumental in crafting comprehensive media strategies that not only enhance brand visibility but also drive measurable results for her clients. Her expertise spans various domains, including digital strategy, mobile marketing, and interactive advertising, allowing her to tailor solutions that meet the unique needs of diverse industries.
At Tantara Media Partners, Pam leads key projects that focus on innovative media buying tactics and strategic negotiation, ensuring that clients receive optimal value from their investments. Her commitment to staying ahead of media futures and trends is evident in her proactive approach to educating clients, agencies, and investment funds. By sharing insights on emerging technologies and evolving consumer behaviors, Pam empowers her clients to navigate the complexities of the media landscape effectively.
Pam's career began in 1985 at Dailey & Associates, where she honed her skills in entertainment marketing and business acquisition. This foundation has equipped her with a keen understanding of the interplay between creativity and strategy, which she leverages to drive successful outcomes for her clients. As a thought leader in the industry, Pam continues to influence the direction of media consultancy, making Tantara Media Partners a go-to resource for agencies seeking to enhance their new business efforts and optimize their media strategies. Her passion for innovation and excellence in media planning positions her as a pivotal figure in shaping the future of media consultancy.
