Michael Sutherland is an accomplished executive leader and the Owner of Dunrobin Consulting, where he leverages his extensive expertise in business strategy, digital transformation, and sports management to drive impactful change for his clients. With a proven track record of fostering business growth and executing...
Michael Sutherland is an accomplished executive leader and the Owner of Dunrobin Consulting, where he leverages his extensive expertise in business strategy, digital transformation, and sports management to drive impactful change for his clients. With a proven track record of fostering business growth and executing visionary strategies, Michael is dedicated to helping organizations navigate the complexities of the modern marketplace. His experience at Real Madrid, where he spearheaded initiatives to redefine the digital ecosystem, has equipped him with unique insights into scaling direct-to-consumer businesses and enhancing media and fan engagement.
At Dunrobin Consulting, Michael is currently focused on guiding clients through their digital transformation journeys, ensuring they build innovative solutions that resonate with genuine customer needs. His hands-on approach to consulting encompasses a wide range of services, including market analysis, product management, and cross-functional team leadership. By fostering high-performing cultures and developing strategic frameworks, he empowers organizations to not only meet but exceed their growth objectives.
Michael’s expertise in mobile applications and technology, particularly with frameworks like React and Node.js, allows him to provide clients with cutting-edge solutions that enhance operational efficiency and customer engagement. His commitment to driving scalable revenue growth through expanded direct-to-consumer channels has made him a sought-after advisor in the sports and entertainment industries. As he continues to lead Dunrobin Consulting, Michael remains passionate about creating value and delivering results that align with the evolving needs of businesses in an increasingly digital world.
