Ami Chan serves as an Associate Creative Director at AT&T, where she plays a pivotal role in shaping the digital brand experience. With a rich background in both client-side and design agency environments, Ami has successfully overhauled global digital rebrands and crafted dynamic multichannel campaigns...
Ami Chan serves as an Associate Creative Director at AT&T, where she plays a pivotal role in shaping the digital brand experience. With a rich background in both client-side and design agency environments, Ami has successfully overhauled global digital rebrands and crafted dynamic multichannel campaigns that resonate deeply with audiences. Her expertise lies in connecting people to brands through innovative storytelling and compelling visual narratives.
At AT&T, Ami works closely with the brand team to elevate and integrate the digital experience, ensuring that every touchpoint reflects the company’s core values and resonates with its diverse customer base. She has formed collaborative relationships with business and product owners, fostering a cohesive approach that drives impactful results. One of her key projects involves creating the look and feel for episodic campaigns, where her art direction shines during shoots, bringing concepts to life with a fresh and engaging perspective.
Ami’s skill set encompasses a wide range of creative disciplines, including graphic design, typography, and animation, allowing her to develop integrated marketing strategies that enhance brand awareness. Her ability to push big ideas while nurturing her team’s strengths is a testament to her leadership style, making her an invaluable asset to AT&T’s creative endeavors. As she continues to innovate and inspire, Ami remains committed to delivering exceptional campaigns that not only capture attention but also forge lasting connections between consumers and the AT&T brand.
