Lauren Durako serves as the Sales and Marketing Director for the ISIS Division at Education Management Systems, where she leverages over five years of experience in sales and consulting to drive new business initiatives within the K-12 education sector. In her current role, Lauren is...
Lauren Durako serves as the Sales and Marketing Director for the ISIS Division at Education Management Systems, where she leverages over five years of experience in sales and consulting to drive new business initiatives within the K-12 education sector. In her current role, Lauren is instrumental in marketing and selling administrative software solutions tailored to enhance operational efficiency for educational institutions. Her expertise in cold calling, lead generation, and account management allows her to effectively identify and engage potential clients, ensuring that the unique needs of schools and districts are met with precision.
Lauren's approach to sales is multifaceted; she employs a combination of email marketing, participation in tradeshows, and face-to-face meetings to build strong relationships with stakeholders in the education community. Her ability to deliver compelling sales presentations not only showcases the value of the ISIS software but also positions her as a trusted consultant in the eyes of her clients. Additionally, Lauren is adept at utilizing social networking platforms to expand her reach and foster connections that can lead to new business opportunities.
Her dedication to understanding the intricacies of the K-12 environment enables her to tailor solutions that address specific challenges faced by educators and administrators. As a driven and passionate sales consultant, Lauren Durako is committed to making a positive impact in the education sector, ensuring that schools have the tools they need to thrive in a rapidly evolving landscape. With a strong foundation in Microsoft Office and a keen eye for market trends, she continues to position the ISIS Division as a leader in educational software solutions.
