Mike Damelio is a highly skilled Marketing Product Owner specializing in Campaign Delivery at Dell Technologies, where he leverages his strong analytical abilities and self-motivated approach to drive impactful marketing initiatives. With a proven track record in executing complex projects that align with both client...
Mike Damelio is a highly skilled Marketing Product Owner specializing in Campaign Delivery at Dell Technologies, where he leverages his strong analytical abilities and self-motivated approach to drive impactful marketing initiatives. With a proven track record in executing complex projects that align with both client and organizational goals, Mike has become an invaluable asset to the U.S. Federal Marketing organization. One of his standout achievements includes the successful design, build, and launch of a cutting-edge Federal Marketing Platform, which has expanded the marketable universe by an impressive 20 times.
Mike is a pioneer in utilizing Adobe Campaign Classic for audience selections, enhancing the precision and effectiveness of targeted marketing efforts. His expertise in business intelligence reporting and data analytics allows him to analyze large volumes of data, transforming insights into actionable strategies that optimize customer acquisition and retention. He is adept at developing key performance indicators (KPIs) that prioritize business impact, ensuring that marketing campaigns are not only creative but also measurable and results-driven.
In addition to his proficiency in SQL, Tableau, and various campaign management tools such as Unica and Alterian, Mike excels in dashboarding and relational database management. His comprehensive skill set in database marketing and email marketing positions him as a leader in the B2B space, driving innovative solutions that resonate with diverse audiences. As he continues to navigate the evolving landscape of digital marketing, Mike remains committed to enhancing campaign performance and delivering exceptional value to Dell Technologies and its clients.
