Mark Sng serves as the Vice President of Sales and Marketing at J-B Weld Company, where he leverages his extensive experience in both B2B and B2C sectors to drive strategic growth and innovation. With a robust background in consumer packaged goods and consumer durables, Mark...
Mark Sng serves as the Vice President of Sales and Marketing at J-B Weld Company, where he leverages his extensive experience in both B2B and B2C sectors to drive strategic growth and innovation. With a robust background in consumer packaged goods and consumer durables, Mark has successfully led high-performance teams through complex market landscapes, ensuring that J-B Weld remains a leader in the adhesive and repair solutions industry. His strategic vision is complemented by a hands-on approach to P&L management, enabling him to consistently overdrive revenue and profitability.
At J-B Weld, Mark is at the helm of the Sales, Marketing, and Product Development Teams, where he spearheads key initiatives that enhance brand visibility and customer engagement. His expertise in integrated marketing and shopper marketing allows him to craft compelling marketing strategies that resonate with diverse consumer segments. Mark’s commitment to leveraging customer insights and market research ensures that product launches are not only innovative but also aligned with consumer needs and preferences.
Under his leadership, J-B Weld has embarked on several transformative projects, including the introduction of new product lines that cater to emerging market trends. His adeptness in segmentation and marketing research has positioned the company to effectively target niche markets, thereby expanding its customer base. Mark’s ability to foster collaboration across departments has been instrumental in driving organizational implementation and achieving strategic objectives, solidifying J-B Weld’s reputation as a trusted name in the industry.