Pete Forno is a seasoned sales executive with over 24 years of high-performance technology sales experience, currently serving as the Vice President of Sales for the Americas at SECUDE. In this pivotal role, Pete is responsible for driving C-suite selling strategies within Fortune 1000 enterprises...
Pete Forno is a seasoned sales executive with over 24 years of high-performance technology sales experience, currently serving as the Vice President of Sales for the Americas at SECUDE. In this pivotal role, Pete is responsible for driving C-suite selling strategies within Fortune 1000 enterprises and federal accounts, leveraging his extensive background in telecommunications and technology solutions. His expertise encompasses a wide range of areas, including VoIP, FTTx, IPTV, MPLS, and fiber optics, positioning him as a trusted advisor to clients navigating complex digital transformations.
At SECUDE, Pete is spearheading key initiatives such as the launch of the Americas partner go-to-market (GTM) channel, which aims to expand the company’s reach and enhance its competitive advantage in the cybersecurity landscape. He is also instrumental in creating a Business Development Representative (BDR) outreach program designed to cultivate new leads and foster long-term client relationships. His strategic vision and ability to manage and grow high-performing teams have resulted in remarkable year-over-year growth, averaging over 40% and exceeding sales goals in 15 out of the last 16 years.
A consistent performer, Pete has earned recognition as an 8-time President’s Club Winner, underscoring his commitment to excellence and his knack for closing deals. His proficiency in contract negotiation and business acumen, combined with a deep understanding of the MEDDIC sales methodology, empowers him to navigate intricate sales cycles effectively. As he continues to drive innovation and growth at SECUDE, Pete Forno remains a key player in shaping the future of technology sales in the Americas.
