Katie Planchak is a dynamic Business Development Manager at Ivy Rehab for Kids, where she leverages over twelve years of diverse experience in healthcare management, marketing, and community outreach to drive growth and enhance the organization’s visibility. In her current role, Katie is instrumental in...
Katie Planchak is a dynamic Business Development Manager at Ivy Rehab for Kids, where she leverages over twelve years of diverse experience in healthcare management, marketing, and community outreach to drive growth and enhance the organization’s visibility. In her current role, Katie is instrumental in developing and executing strategic initiatives that promote outreach, increase referrals, and elevate the company’s brand recognition within the pediatric rehabilitation sector. Her keen ability to identify emerging industry trends allows her to craft proactive strategies that place Ivy Rehab ahead of competitors.
Katie collaborates closely with the leadership team to coordinate impactful sales and marketing initiatives, ensuring that all outreach activities are meticulously documented and tracked using Salesforce. This systematic approach not only facilitates prompt follow-up but also enables effective monitoring of engagement metrics, which are crucial for refining future strategies. Her expertise in project management and communication shines through as she coordinates and presents educational materials at community events and in-services, fostering relationships with local healthcare providers and families alike.
With a strong foundation in marketing, social media management, and community outreach, Katie is adept at creating compelling marketing materials that resonate with target audiences. Her commitment to excellence and reliability is evident in every project she undertakes, making her a vital asset to Ivy Rehab for Kids. As she continues to build connections and drive initiatives that support the organization’s mission, Katie remains focused on enhancing the quality of care for children and their families in the communities she serves.