As the Head of Technology and Digital Marketing at Vonnlee, Zach Felten plays a pivotal role in shaping the digital strategies that empower hoteliers and the travel industry to thrive in an increasingly competitive landscape. With a robust background in full-stack web development and digital...
As the Head of Technology and Digital Marketing at Vonnlee, Zach Felten plays a pivotal role in shaping the digital strategies that empower hoteliers and the travel industry to thrive in an increasingly competitive landscape. With a robust background in full-stack web development and digital marketing, Zach leads a dynamic team dedicated to delivering innovative solutions tailored to the unique needs of their clients. His expertise spans ecommerce, SaaS, platform design, and data analytics, allowing him to effectively identify strategic opportunities that drive growth and enhance customer engagement.
Under Zach's leadership, Vonnlee has embarked on several key projects that leverage cutting-edge technology to optimize online presence and maximize revenue for clients. These initiatives include the development of bespoke marketing automation systems, advanced data analytics platforms, and user-friendly websites that enhance the customer journey. By integrating lead generation strategies with targeted online advertising and affiliate marketing campaigns, Zach ensures that Vonnlee's clients not only attract but also retain customers in a digital-first world.
Zach's commitment to fostering a culture of innovation within his team is evident in his hands-on approach to team leadership. He encourages collaboration and creativity, empowering team members to explore new ideas and technologies that can further elevate Vonnlee’s offerings. With a keen eye for emerging trends in social media and customer acquisition, Zach remains at the forefront of the digital marketing landscape, continuously adapting strategies to meet the evolving demands of the travel industry. His passion for driving results and his deep understanding of the digital ecosystem make him an invaluable asset to Vonnlee and its clients.
