Ron Lewis is a seasoned Strategic Business Executive at Innovative Marketing Group (IMG), where he leverages over 40 years of extensive experience in the food and beverage industry to drive transformative growth and strategic initiatives. His career trajectory has seen him excel in various roles,...
Ron Lewis is a seasoned Strategic Business Executive at Innovative Marketing Group (IMG), where he leverages over 40 years of extensive experience in the food and beverage industry to drive transformative growth and strategic initiatives. His career trajectory has seen him excel in various roles, including national sales manager and owner of successful food brokerage firms, where he developed a keen understanding of the intricate dynamics between manufacturers, distributors, and retailers. At IMG, Ron plays a pivotal role in representing a diverse portfolio of both U.S. and global brands, such as Nestlé, ConAgra, Kellogg’s, Arla, and Saputo, effectively connecting them with foodservice and retail accounts across the Pacific Northwest and beyond.
One of Ron's key projects at IMG has been the implementation of innovative marketing strategies that have propelled sales from zero to over $200 million annually. His expertise in multi-channel retail and beverage marketing has enabled him to craft tailored solutions that resonate with diverse consumer segments. By fostering strong relationships with packaging and equipment manufacturers, Ron ensures that his clients are equipped with the latest industry advancements, enhancing their competitive edge in a rapidly evolving market.
Ron’s skills in international business, merchandising, and new business development are complemented by his commitment to customer service and team building. His strategic insights and hands-on approach empower his team to navigate complex market landscapes, driving sustainable growth for both IMG and its clients. As a thought leader in the food industry, Ron continues to shape the future of food brokerage, making him an invaluable asset to Innovative Marketing Group and the broader food and beverage community.