Yudhi Pradhana serves as the Executive Director for B Corp Southeast Asia at Genashtim Innovative Learning, where he plays a pivotal role in advancing the B Market Builder Movement across the region. With over 15 years of extensive experience in Sustainability, Environment, Health and Social...
Yudhi Pradhana serves as the Executive Director for B Corp Southeast Asia at Genashtim Innovative Learning, where he plays a pivotal role in advancing the B Market Builder Movement across the region. With over 15 years of extensive experience in Sustainability, Environment, Health and Social Impact Assessment (EHSIA), and Environmental, Social, and Corporate Governance (ESG), Yudhi is dedicated to fostering a sustainable business ecosystem. His expertise in Corporate Social Responsibility (CSR) and Creating Shared Value (CSV) positions him as a thought leader in integrating social and environmental considerations into corporate strategies.
At Genashtim, Yudhi spearheads initiatives that empower companies to navigate the B Impact Assessment (BIA) process, ensuring they meet the rigorous standards required for B Corp certification and recertification. His deep understanding of IFC Performance Standards and ADB Safeguard policies enables him to provide tailored technical assistance to organizations, helping them align their operations with best practices in sustainability and social impact.
Yudhi's strategic vision is complemented by his skills in media relations, digital marketing, and proposal writing, which he leverages to build strong community networks and drive engagement around the B Corp movement. His commitment to sustainability strategy and business strategy not only enhances the credibility of the B Corp certification but also inspires a broader shift towards responsible business practices in Southeast Asia. Through his leadership, Yudhi is not only transforming individual companies but is also contributing to a larger movement that prioritizes environmental stewardship and social equity in the corporate landscape.
