Scott Gilman serves as the Director of Sales for the Grocery Channel at Doskocil Manufacturing, d/b/a Petmate, where he leverages his extensive experience in the consumer goods industry to drive growth and enhance brand visibility. In this pivotal role, Scott is responsible for managing all...
Scott Gilman serves as the Director of Sales for the Grocery Channel at Doskocil Manufacturing, d/b/a Petmate, where he leverages his extensive experience in the consumer goods industry to drive growth and enhance brand visibility. In this pivotal role, Scott is responsible for managing all direct accounts within the grocery sector on a national scale, ensuring that Petmate's innovative pet products reach consumers effectively. His expertise in broker management is crucial, as he cultivates and maintains strong relationships with broker representatives to optimize sales strategies and expand market reach.
Scott's strategic approach to brand development and promotional analysis has been instrumental in launching successful marketing initiatives that resonate with both retailers and consumers. He employs a keen understanding of pricing strategy and P&L management to ensure that Petmate remains competitive in the fast-moving consumer goods (FMCG) landscape. His skills in inventory management and business planning allow him to forecast trends and adjust strategies proactively, ensuring that product availability aligns with consumer demand.
Key projects under Scott's leadership include the introduction of new product lines that cater to evolving consumer preferences, as well as the implementation of targeted promotional campaigns that enhance brand loyalty. His strong negotiation skills enable him to secure advantageous partnerships and agreements that benefit both Petmate and its retail partners. With a commitment to excellence and a passion for the pet industry, Scott Gilman continues to drive success at Petmate, positioning the company as a leader in the grocery channel.
