Beth Wurtmann serves as the Director of Marketing and Business Development at Pierro, Connor & Strauss, LLC, a dynamic firm specializing in Trust and Estates Planning, Long-Term Care, and Elder Law. With a robust background in both the private sector and state government, Beth brings...
Beth Wurtmann serves as the Director of Marketing and Business Development at Pierro, Connor & Strauss, LLC, a dynamic firm specializing in Trust and Estates Planning, Long-Term Care, and Elder Law. With a robust background in both the private sector and state government, Beth brings a wealth of experience in external and internal communications, lead generation, and community engagement. Her role is pivotal in shaping the firm’s strategic marketing initiatives, where she focuses on enhancing brand awareness and driving business growth through innovative marketing strategies.
At Pierro, Connor & Strauss, Beth spearheads key projects that integrate media relations, social media outreach, and video production to effectively communicate the firm’s mission and services. She is adept at leveraging Salesforce for reporting and analysis, ensuring that marketing efforts are data-driven and aligned with the firm’s objectives. Her expertise in crisis communications and relationship development enables her to navigate complex challenges while fostering strategic partnerships that enhance the firm’s community presence.
Beth is particularly passionate about health equity and advocates for accessible legal services for underserved populations. Through her leadership, the firm has successfully executed numerous community outreach programs, reinforcing its commitment to client education and support. By planning and executing virtual and in-person events, she cultivates meaningful connections with clients and stakeholders alike. Her proficiency in public speaking and journalism further amplifies the firm’s voice in the industry, making her an invaluable asset to Pierro, Connor & Strauss, LLC as they continue to grow and innovate in their field.