As the Regional Sales Director for Asia Pacific, Australia, and New Zealand at Melissa, Edmund Ng leverages over a decade of expertise in sales and marketing within the information and consultancy sector to drive strategic growth and innovation. His role is pivotal in leading the...
As the Regional Sales Director for Asia Pacific, Australia, and New Zealand at Melissa, Edmund Ng leverages over a decade of expertise in sales and marketing within the information and consultancy sector to drive strategic growth and innovation. His role is pivotal in leading the business strategy across a diverse and dynamic market, where he focuses on identity verification and contact data quality solutions. Under his leadership, Melissa has successfully catered to over 10,000 customers worldwide, helping them profile, cleanse, update, match, and enrich their People Data. This is crucial in preventing fraud, reducing operational costs, and enhancing customer communications.
Edmund's strategic acumen in market analysis and development enables him to identify emerging opportunities within the rapidly evolving landscape of data solutions. His proficiency in account management and new business development has been instrumental in expanding Melissa's footprint in the Asia Pacific region, particularly in sectors where compliance and customer onboarding are paramount. By employing a customer-centric approach and utilizing advanced Customer Relationship Management (CRM) tools, Edmund ensures that clients not only meet their KYC (Know Your Customer) requirements but also achieve sustainable growth through improved data integrity.
Key projects under his leadership include initiatives aimed at enhancing e-commerce capabilities and developing tailored marketing strategies that resonate with local markets. His ability to foster strong relationships with stakeholders and partners has solidified Melissa’s reputation as a trusted provider of identity verification solutions. As he continues to navigate the complexities of the region, Edmund remains committed to driving results and delivering exceptional value to customers, positioning Melissa as a leader in the data quality industry.
