Lindsey Vreeland currently serves as the Business Lead and Senior Account Executive for CPG Grocery at Amazon Ads, where she leverages her extensive expertise in digital marketing to drive innovative online partnerships and enhance programmatic display strategies. With a robust background that spans both agency...
Lindsey Vreeland currently serves as the Business Lead and Senior Account Executive for CPG Grocery at Amazon Ads, where she leverages her extensive expertise in digital marketing to drive innovative online partnerships and enhance programmatic display strategies. With a robust background that spans both agency and retailer environments, Lindsey has honed her skills in SEM, display advertising, and e-commerce, positioning her as a key player in the rapidly evolving digital landscape.
In her role, Lindsey is instrumental in developing and executing comprehensive marketing strategies that not only elevate brand visibility but also optimize performance through data-driven insights. Her proficiency in web analytics and business strategy allows her to forecast budgets effectively, ensuring that her clients achieve maximum ROI on their advertising investments. Lindsey’s leadership is evident in her ability to manage cross-functional teams, fostering collaboration and creativity to tackle complex challenges within the CPG sector.
Currently, she is spearheading key projects that focus on enhancing the customer journey through personalized advertising solutions, driving engagement, and ultimately increasing conversion rates for her clients. As an Amazon Fresh Subject Matter Expert, Lindsey is at the forefront of integrating innovative digital marketing tactics with traditional grocery retail strategies, paving the way for a seamless omnichannel experience. Her commitment to excellence and passion for digital marketing make her a valuable asset to both her team and the broader Amazon Ads community.