Lori Blantin is a dynamic Business Owner at IndiGo Marketing & Design, where she leverages her extensive expertise in social media marketing and graphic design to empower small press publishers and self-published authors. With a strong foundation in project management and customer service, Lori has...
Lori Blantin is a dynamic Business Owner at IndiGo Marketing & Design, where she leverages her extensive expertise in social media marketing and graphic design to empower small press publishers and self-published authors. With a strong foundation in project management and customer service, Lori has established herself as a resourceful and technically skilled professional who excels in delivering tailored marketing solutions that drive engagement and sales. Her current role involves orchestrating comprehensive marketing campaigns, including new release blitzes, blog tours, and cover reveals, which are essential for maximizing visibility in a competitive literary market.
Lori’s proficiency in online advertising and marketing strategy allows her to create impactful marketing graphics and sell sheets that resonate with target audiences. She is adept at managing newsletters and engaging with readers, ensuring that authors maintain a strong online presence. By signing up reviewers and distributing Advanced Reader Copies (ARCs), Lori plays a crucial role in building anticipation and generating buzz around new releases, which is vital for authors looking to establish their brand.
Her strong verbal and written communication skills, paired with an excellent work ethic, make her a trusted partner for authors navigating the complexities of book marketing. Lori’s detail-oriented approach and ability to multitask enable her to manage multiple projects simultaneously while maintaining high-quality standards. As a self-motivated problem solver, she is committed to fostering sustainable relationships with clients, ensuring that their unique voices are heard and celebrated in the literary community. Through her innovative strategies and unwavering dedication, Lori Blantin continues to make a significant impact in the realm of book marketing and design.