As the Senior Vice President of Strategy and Development at Sandoval Creative, Michael Glauser leverages over three decades of experience in the gaming industry to drive innovative marketing solutions tailored to the Casino, Hotel, and Travel/Tourism sectors. His role is pivotal in leading client strategy...
As the Senior Vice President of Strategy and Development at Sandoval Creative, Michael Glauser leverages over three decades of experience in the gaming industry to drive innovative marketing solutions tailored to the Casino, Hotel, and Travel/Tourism sectors. His role is pivotal in leading client strategy and spearheading new business initiatives, ensuring that the agency remains at the forefront of integrated marketing. Michael collaborates with a talented team of creative professionals who specialize in crafting compelling narratives and strategic campaigns that resonate with target audiences.
Michael's extensive background in casino gaming, coupled with his expertise in database marketing and loyalty programs, allows him to develop comprehensive strategies that enhance player engagement and optimize customer experiences. His insights into player development and VIP services enable Sandoval Creative to design targeted marketing initiatives that not only attract new customers but also foster long-term loyalty among existing patrons.
Key projects under his leadership have included the launch of innovative loyalty marketing campaigns that leverage data analytics to personalize offers and promotions, ultimately driving revenue growth for clients. Michael’s commitment to excellence and his deep understanding of the gaming landscape empower Sandoval Creative to deliver exceptional results, making him a respected figure in the industry. As he continues to navigate the evolving dynamics of the gaming and hospitality sectors, Michael remains dedicated to pushing the boundaries of creativity and strategy, ensuring that Sandoval Creative remains a trusted partner for its clients.
