Renda Lederer serves as the Business Development Director at iSOCRATES LLC, where she leverages her extensive experience in business development to forge strategic partnerships and drive growth in the rapidly evolving MADTech landscape. With a proven track record of delivering consistent performance, Renda has been...
Renda Lederer serves as the Business Development Director at iSOCRATES LLC, where she leverages her extensive experience in business development to forge strategic partnerships and drive growth in the rapidly evolving MADTech landscape. With a proven track record of delivering consistent performance, Renda has been instrumental in pioneering new lines of business and cultivating key accounts that enhance the company’s market presence. Her expertise spans a diverse array of sectors, including digital and traditional media, marketing services, and data/technology, making her a versatile leader in the industry.
At iSOCRATES, Renda is focused on developing value-adding relationships with leading publishers, marketers, agencies, and the innovative data and tech companies that support them. She is adept at navigating the complexities of online education program management, ensuring program viability through thorough research and market analysis. Her proficiency in digital and direct marketing strategies, combined with her skills in Salesforce.com, positions her as a key player in driving lead generation and new business development initiatives.
Renda’s commitment to fostering collaborative environments and her ability to identify emerging trends in advertising and marketing have made her a sought-after expert in the field. As she continues to expand iSOCRATES’ footprint in the industry, her insights into market dynamics and her strategic approach to business development will undoubtedly contribute to the company’s ongoing success and innovation in the digital landscape.
