Okan Gursan currently serves as the Chief Commercial Officer and General Manager for Turkey and Russia at Mavi, a globally recognized lifestyle brand renowned for its strong denim heritage. In this pivotal role, Okan is responsible for overseeing a substantial portfolio with a total turnover...
Okan Gursan currently serves as the Chief Commercial Officer and General Manager for Turkey and Russia at Mavi, a globally recognized lifestyle brand renowned for its strong denim heritage. In this pivotal role, Okan is responsible for overseeing a substantial portfolio with a total turnover of approximately $400 million, managing full P&L responsibilities across Turkey, Russia, and export markets. His leadership is characterized by a strategic focus on profitability and performance improvement, leveraging his extensive background in finance, sales, and commercial management to drive sustainable growth.
Under Okan's guidance, Mavi has embarked on several key projects aimed at enhancing operational excellence and market penetration. His expertise in financial audits, cost accounting, and competitive analysis has been instrumental in refining Mavi's strategic initiatives, ensuring that the brand not only maintains its competitive edge but also expands its footprint in the international apparel market. Okan's proficiency in SAP and US GAAP further supports Mavi's commitment to transparency and efficiency in financial reporting and operational processes.
A highly energetic leader, Okan excels in building and retaining motivated sales teams, fostering a culture of excellence that aligns with Mavi's vision of delivering high-quality apparel and accessories for both men and women. His adeptness in Six Sigma methodologies and route-to-market strategies has enabled Mavi to streamline operations and enhance customer engagement, positioning the brand for continued success in a dynamic retail landscape. As he navigates the complexities of the apparel industry, Okan remains dedicated to driving innovation and quality enhancement, ensuring that Mavi not only meets but exceeds the expectations of its diverse customer base.
