Luis Mexia serves as the Gestor Comercial e MKT at Grupo Jardim da Saudade, where he leverages his extensive experience in commercial management and marketing to drive significant growth and innovation. In his current role, Luis is responsible for the strategic oversight of the sales...
Luis Mexia serves as the Gestor Comercial e MKT at Grupo Jardim da Saudade, where he leverages his extensive experience in commercial management and marketing to drive significant growth and innovation. In his current role, Luis is responsible for the strategic oversight of the sales team, ensuring that they are equipped with the tools and training necessary to excel in a competitive market. His leadership has been pivotal in the creation and management of effective marketing strategies, encompassing social media campaigns, Google Ads, and comprehensive communication materials that resonate with the target audience.
One of Luis's key achievements has been the remarkable 150% increase in business, a testament to his ability to analyze market trends and implement data-driven strategies. He has established robust controls for the sales funnel, optimizing the customer journey from awareness to conversion. Additionally, Luis is dedicated to fostering a culture of coaching and development within his team, which not only enhances individual performance but also contributes to a cohesive and motivated workforce.
Luis's expertise extends to financial management, where he applies his skills in analyzing balances and managing results to ensure the sustainability and profitability of the business. His innovative approach to product development has led to the successful launch of new offerings that meet the evolving needs of customers in the funeral services industry. With a strong foundation in retail and product marketing, Luis Mexia continues to be a driving force behind Grupo Jardim da Saudade's growth and success, positioning the company as a leader in its field.