Gisela Rossetti currently serves as the E-Commerce Manager at Juleriaque S.A, where she leverages her extensive expertise in marketing and e-commerce to drive significant growth in online sales. With a robust background in marketplace sales, Gisela has successfully implemented strategies that have consistently delivered year-on-year...
Gisela Rossetti currently serves as the E-Commerce Manager at Juleriaque S.A, where she leverages her extensive expertise in marketing and e-commerce to drive significant growth in online sales. With a robust background in marketplace sales, Gisela has successfully implemented strategies that have consistently delivered year-on-year growth, demonstrating her ability to adapt to the ever-evolving digital landscape. Her proficiency in platforms such as Magento 2 and VTEX enables her to optimize the online shopping experience, ensuring seamless transactions and customer satisfaction.
In her role, Gisela manages a variety of key projects that focus on enhancing the company's digital presence and maximizing revenue through effective online advertising and marketing campaigns. She employs advanced analytical skills to interpret data from Google Analytics, allowing her to track KPIs and generate insightful reports that inform strategic decisions. Gisela's expertise in email marketing best practices, including segmentation and deliverability, has been instrumental in crafting targeted campaigns that resonate with diverse customer segments.
Additionally, Gisela is adept at utilizing marketplace tools like Producteca, Nubimetrics, and Real Trends to analyze market trends and consumer behavior, further refining Juleriaque S.A's approach to e-commerce. Her proficiency in project management software such as Trello ensures that she effectively coordinates multiple stakeholders and deadlines, driving projects to successful completion. With a keen eye for visual presentation, Gisela utilizes Canva to create engaging reports and presentations that effectively communicate insights and strategies to her team and stakeholders. Her commitment to continuous improvement and innovation positions her as a key player in the competitive e-commerce landscape.