As the Email & Web Content Marketing Manager at Meow Wolf, Jordan Rumsey plays a pivotal role in shaping the digital narrative of one of the most innovative art and entertainment companies in the industry. With a strong foundation in content planning and development, Jordan...
As the Email & Web Content Marketing Manager at Meow Wolf, Jordan Rumsey plays a pivotal role in shaping the digital narrative of one of the most innovative art and entertainment companies in the industry. With a strong foundation in content planning and development, Jordan is adept at curating engaging email newsletters and web content that resonate with diverse audiences. By overseeing all email communications before and after visits to Meow Wolf's immersive exhibitions, Jordan ensures that each message not only informs but also captivates potential visitors, enhancing their overall experience.
In addition to managing content, Jordan is deeply involved in monitoring SEO performance and user engagement metrics. This analytical approach allows for continuous content optimization, ensuring that Meow Wolf's digital presence remains competitive and relevant in a rapidly evolving digital landscape. By leveraging tools and strategies to enhance visibility and accessibility, Jordan effectively drives traffic to the website and increases engagement with the brand.
Key projects under Jordan's leadership include the development of targeted email campaigns that promote new exhibitions and events, as well as the maintenance of the Meow Wolf blog, which serves as a platform for storytelling and community engagement. With a keen eye for detail and a commitment to high-quality content, Jordan collaborates closely with cross-functional teams to align messaging and design, ensuring a cohesive brand experience across all non-social platforms. This multifaceted role not only highlights Jordan's expertise in digital marketing and technical writing but also underscores a passion for creating inclusive and accessible content that invites everyone to explore the magic of Meow Wolf.
