John Markham is a seasoned professional with over 25 years of leadership and management experience, currently serving as Senior Manager at DATAWISE, a leading Research & Analytics services firm. In this pivotal role, John focuses on business development, leveraging his extensive expertise in consumer insights...
John Markham is a seasoned professional with over 25 years of leadership and management experience, currently serving as Senior Manager at DATAWISE, a leading Research & Analytics services firm. In this pivotal role, John focuses on business development, leveraging his extensive expertise in consumer insights and analytical skills to drive innovative solutions for global clients. His background includes a Partner/Director-level position at Focus Plus, Inc., where he honed his ability to oversee multiple functional areas and manage diverse accounts, ensuring alignment with business development, client service, and profitability goals.
At DATAWISE, John is instrumental in developing decision support systems powered by human insights, enabling clients to make informed decisions based on robust data analysis. He leads key projects that harness the power of insights, intelligence, and infinity, transforming complex data into actionable strategies. His strong emphasis on customer knowledge allows him to tailor solutions that foster intelligent business practices, enhancing the overall user experience (UX) for clients.
John's skill set encompasses a wide array of competencies, including online research, digital marketing, and advertising research, which he utilizes to conduct effective focus groups and site visits. His ability to manage budgets and operational processes ensures that projects are not only innovative but also financially viable. As the primary point of contact for clients and vendors, John excels in building lasting relationships that drive success and deliver exceptional value, solidifying DATAWISE's reputation as a trusted partner in the research and analytics landscape.
