As the Marketing Director at Apotheca CBD & Hemp Markets, Jordan Minor plays a pivotal role in shaping the brand's presence across a rapidly evolving industry. With a focus on both digital and traditional marketing strategies, Jordan leads the marketing efforts for a chain of...
As the Marketing Director at Apotheca CBD & Hemp Markets, Jordan Minor plays a pivotal role in shaping the brand's presence across a rapidly evolving industry. With a focus on both digital and traditional marketing strategies, Jordan leads the marketing efforts for a chain of over 30 CBD and hemp stores throughout the Southeast, as well as the company's online platform. His expertise in digital strategy and customer acquisition is instrumental in driving brand awareness and fostering customer loyalty in a competitive marketplace.
Jordan's comprehensive understanding of digital workspaces, including platforms like BigCommerce and Magento 2, enables him to optimize the online shopping experience for customers. He leverages tools such as Adobe Creative Suite to craft visually compelling marketing materials that resonate with the target audience. Additionally, his proficiency in email marketing platforms like MailChimp and Klaviyo allows him to develop targeted campaigns that effectively engage customers and drive conversions.
Key projects under Jordan's leadership include the launch of innovative promotional campaigns that highlight the unique benefits of CBD and hemp products, as well as collaborations with local influencers to enhance brand visibility. His background in audio recording and production also brings a creative edge to Apotheca's marketing initiatives, allowing for the integration of high-quality audio content that enhances customer engagement.
With a detail-oriented approach and a passion for creative marketing solutions, Jordan Minor continues to elevate Apotheca CBD & Hemp Markets, ensuring that the brand remains at the forefront of the industry while delivering exceptional value to its customers.