Norah Lossada serves as a Creative and Producer at Urbana Creative Group, where her extensive expertise in advertising and public relations is pivotal to the agency's success. With a BA and a Master’s degree from UCAB in Venezuela, Norah has a deep understanding of the...
Norah Lossada serves as a Creative and Producer at Urbana Creative Group, where her extensive expertise in advertising and public relations is pivotal to the agency's success. With a BA and a Master’s degree from UCAB in Venezuela, Norah has a deep understanding of the intricacies of the Hispanic and Latin American markets, allowing her to craft campaigns that resonate with diverse audiences. Her current role involves a comprehensive approach to project management, where she meticulously assesses product needs and market conditions to develop innovative creative strategies.
Norah leads a talented team of graphic designers, copywriters, art directors, and photographers, fostering a collaborative environment that encourages creativity and accountability. Her ability to motivate and build high-performing teams has resulted in numerous successful campaigns that not only meet but exceed client objectives. Among her key projects, she has spearheaded initiatives that integrate digital strategy with traditional marketing communications, ensuring a holistic approach to brand storytelling.
Her specialties in strategic planning and creative direction enable her to reengineer business strategies that enhance responsiveness and agility within the agency. Norah's proficiency in copywriting, art direction, and new media further enriches her contributions, allowing her to create compelling narratives that engage audiences across various platforms. As a forward-thinking leader, she continuously seeks to innovate and adapt, ensuring that Urbana Creative Group remains at the forefront of the ever-evolving advertising landscape.
