As the President of Moss Overland Park Models, Shelly Moss-Chaney brings over two decades of robust marketing expertise to the forefront of the tiny home and park model industry. Under her leadership, the company has not only solidified its brand presence but has also become...
As the President of Moss Overland Park Models, Shelly Moss-Chaney brings over two decades of robust marketing expertise to the forefront of the tiny home and park model industry. Under her leadership, the company has not only solidified its brand presence but has also become a key player in the growing market for sustainable living solutions. Shelly’s strategic vision has been instrumental in launching innovative marketing campaigns that resonate with both direct-to-consumer and B2B audiences, effectively driving engagement and loyalty.
Shelly’s current projects include the development of a comprehensive digital marketing strategy that leverages e-commerce platforms to enhance customer experience and streamline the purchasing process for tiny homes, cabins, and lofts. Her commitment to optimizing order fulfillment and product assortment ensures that Moss Overland Park Models meets the evolving needs of its customers while maintaining high standards of quality and service. Additionally, her expertise in social media and public relations has been pivotal in building a vibrant online community, fostering brand advocacy, and increasing visibility in a competitive marketplace.
With a keen eye for brand development and a passion for retail, Shelly is dedicated to positioning Moss Overland Park Models as a leader in the industry. Her team-oriented approach and strong leadership skills inspire collaboration and innovation, driving the company’s mission to provide affordable, stylish, and sustainable living options. As the tiny home movement continues to gain momentum, Shelly Moss-Chaney’s insights and strategic initiatives will undoubtedly shape the future of the market, making a lasting impact on how consumers perceive and engage with the concept of modern living.
