Omeed Badri serves as the Director of Brand Creative at Petco, where he leverages over 20 years of extensive experience in the creative marketing landscape to drive impactful initiatives that resonate with pet owners and enhance brand loyalty. Leading a dynamic team of over 15...
Omeed Badri serves as the Director of Brand Creative at Petco, where he leverages over 20 years of extensive experience in the creative marketing landscape to drive impactful initiatives that resonate with pet owners and enhance brand loyalty. Leading a dynamic team of over 15 multidisciplinary creatives, Omeed has successfully orchestrated the production of more than 400 high-quality projects each month. This impressive output supports Petco's diverse marketing channels, including online platforms, in-store displays, and advertising campaigns, ensuring a cohesive brand presence across all customer touchpoints.
Omeed's expertise shines through in his strategic oversight of seasonal campaigns, where he meticulously guides the creative concepting process for major events such as holidays and seasonal promotions. His ability to translate complex strategies into engaging visual narratives has been instrumental in elevating Petco's brand identity and customer experience. By fostering a culture of collaboration and innovation within his team, Omeed not only motivates his creatives but also nurtures their professional growth, ensuring that Petco remains at the forefront of the pet retail industry.
In addition to his leadership capabilities, Omeed possesses a robust skill set that encompasses art direction, brand development, and online advertising. His proficiency in post-production and writing further enhances his ability to deliver compelling marketing assets that captivate audiences. As a creative leader, Omeed Badri continues to redefine the standards of brand storytelling, making Petco a beloved destination for pet enthusiasts nationwide.